PT MANDOM INDONESIA
PRODUCT BRANDING
2021
—
PT Mandom as one of the market leading company of beauty and body care product commissioned us to create branding for their new perfume product called 'Pucelle Audacity'.
Our approach is to create a luxurious, high end and elegance look with the use of black and white tone and shadow play photography concept.
The goal is to capture a new market for 'Pucelle' branded product, from teen and young demographics , to a more mature and established demograhics such as career woman and executives.
—
